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Fact Sheet: Engaging the Media: Being interviewed

February 2014
Health and medical research is one of the most widely reported sources of news. At some point in your primary health care research career, you are likely to be invited to take part in a media interview. This will be a vital opportunity to publicise your research specialty area and your latest research findings. All researchers can benefit from preparation; the media is reactive and unpredictable and you never know when your interview opportunity may arise. Whether you are preparing to be interviewed for print, online, radio or television media, this fact sheet will be a useful guide.
[Original: November 2010 | Revised: February 2014]
Lunnay B, Morrison R, Baird O. (2014). Fact Sheet: Engaging the Media: Being interviewed (2nd edn). Adelaide: Primary Health Care Research and Information Service.

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