Ellen McIntyre, PHC RIS
 The purpose of this book is to help scientists to communicate the importance and contents of their work or the work in their field. It provides the essentials for the communication of science to the public and is arranged from general theories to reflections and experiences from those working in this area, to tricks of the trade.
Given that the Australian research quality framework will be focusing not only on peer review publications, but also on the impact of research on end users, this publication can become a very useful text with which to build skills in translating the research findings for better impact on end users.
The well presented short articles comprising the report cover the key areas of: leaving the ivory tower; the ABCs of communicating with the public; planning your communication; telling a science; using journalists; and knowing the media.
The 76 page book is available in pdf form from <ec.europa.eu/research/science-society/pdf/communicating-science_en.pdf>.
Reference
Carrada, G. 2006. Communicating science – A scientist's survival kit. European Commission.
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